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SKILLS
Adobe:
  • InDesign
  • Photoshop
  • Illustrator
  • Dreamweaver
  • Acrobat
  • Flash
  • Lightroom
Microsoft Office:
  • Word
  • Excel
  • Access
  • PowerPoint
Web:
  • HTML5
  • CSS
  • Google Analytics
  • Google AdWords
  • SEO
  • WordPress
  • Bootstrap

EXPERIENCE

Marketing Communications Manager | Lucigen Corporation, Middleton, Wisconsin
March 2011-present

Responsible for branding and execution of all online and print marketing collateral for Lucigen, including email campaigns, social media, web site maintenance and design, tradeshow and promotional materials, product flyers, diagrams, and brochures.

Accomplishments include:

  • Developed & implemented diagnostics brand and web site (lucigendx.com), WordPress
  • Developed & implemented intranet, WordPress
  • Managed E-commerce web site under ISO 13485 processes
  • Created strong brand and visuals reflecting making the complex simple
  • Print buying

Senior Graphic Designer | Lucigen Corporation, Middleton, Wisconsin
October 2008 – March 2011

Responsible for project management, design and production of all marketing materials, including print catalog, Lucigen brochures, direct mail, tradeshows.

  • Redesign of Lucigen brand in 2010
  • Redesign and management of Lucigen Web site in 2010
  • Facilitated creative sessions for marketing materials
  • 2009 Print Catalog

Graphic Designer | EMD Chemicals, Madison, Wisconsin
January 2006-September 2008

Designed and produced marketing materials with a team of four designers, materials included:

Marketing Collateral:

  • Advertisements
  • Trade Show Materials
  • Brochures
  • Product Flyers
  • Scientific Illustrations
  • Product Photography
  • Promotional Materials
  • Mailers
  • PDFs (print and interactive)
  • Optimized Graphics for Web
  • Lead designer for high profile advertising campaigns
  • Created visual branding while adhering to corporate guidelines
  • Member of a cross-functional project team for marketing development of a technology platform
  • Created design and workflow for an internal monthly e-newsletter
  • Planned and managed print materials for trade show exhibits
  • Developed and implemented a system for archiving and receiving printed materials in-house
  • Created template and style guides in Microsoft Word

 

EDUCATION

Master of Library and Information Science | May 1995
University of Milwaukee-Wisconsin, Milwaukee, Wisconsin

Bachelor of Arts Degree | Major in Philosophy, June 1992
Knox College, Galesburg, Illinois

Courses in Graphic Design Program 2003-2004
MATC, Madison, Wisconsin


ACTIVITIES

Advanced Standards-Based Web Design Series Level 4 (HTML 5, WordPress) | July 2013
C2 Graphics Productivity Solutions, Milwaukee, Wisconsin

Community Restorative Court Training | December 2014
Participated in Dane County Community Restorative Court Training, Madison, Wisconsin


 

 

References available upon request.